Character illustrations by Agent Bob (represented by Mendola); Shutterstock.com (all other images)

Buyer Beware!

In-app purchases in free mobile games can end up costing you big bucks. 

As You Read, Think About: Have you ever spent real money in a gaming app by mistake?

Digital Decisions
Watch a video to learn how to handle sticky situations in the digital world.

Courtesy of family

Joey Ferri

After school, you can often find Joey Ferri playing games on his iPad. Two of his favorites are Brawl Stars and Stumble Guys. Joey used to love getting skins, or outfits, for his characters. 

“Having the skins made the games more fun,” he explains. 

To buy skins, Joey used gems, the virtual money used in both apps. But he didn’t know that these gems cost real money. In November 2023, Joey’s parents got a call from their credit card company. Without realizing it, Joey had spent $3,800! His parents were shocked. 

“I felt sad and mad at myself that I’d spent the money,” says Joey, who’s now in fifth grade. 

Unfortunately, Joey’s story is not uncommon. Experts say it’s important to learn how in-app purchases work so that you can avoid getting tricked into spending money. 

After school, Joey Ferri often plays games on his iPad. Two of his favorites are Brawl Stars and Stumble Guys. Joey used to love getting skins, or outfits, for his characters.

“Having the skins made the games more fun,” he explains. 

Joey bought skins using gems, the virtual money in both apps. But he didn’t know that these gems cost real money. In November 2023, Joey’s parents got a call from their credit card company. Without realizing it, Joey had spent $3,800! His parents were shocked. 

“I felt sad and mad at myself that I’d spent the money,” the fifth-grader says. 

Joey’s story is not unusual. Experts say it’s important to learn how in-app purchases work. This way, you can avoid getting tricked into spending money.

Are They Really Free?

Most popular gaming apps are free to download and play. But they can still end up costing players a lot of money. That’s because many apps let you make purchases to enhance the game. Players can shop for new skins or weapons. They can unlock new characters, powers, and levels. 

In many apps, making a purchase is as simple as clicking a button. The cost gets charged to a user’s credit card or taken out of their bank account. 

In-app purchases help game companies make big money from “free” games. Players spent more than $600 million in Brawl Stars in 2024. That’s according to AppMagic, a company that provides data about apps.

Most popular gaming apps are free to download and play. But they can still cost players a lot of money. Many apps let you make purchases to enhance the game. Players can shop for new skins or weapons. They can unlock new characters, powers, and levels. 

In many apps, making a purchase is simple. You might just click a button. The cost gets charged to a user’s credit card. Or it gets taken out of their bank account. 

In-app purchases help game companies make big money from “free” games. Players spent more than $600 million in Brawl Stars in 2024. That’s according to AppMagic. The company provides data about apps.

Screengrab via Brawl Stars/Supercell

In Brawl Stars, these skins were marked down from 79 gems to 69. But at either price, the cost in real money is the same: $4.99.

Tricks of the App

One problem is that gamers can easily get confused about the real cost of items in apps. Many games use virtual money. In Roblox, there’s Robux. In Fortnite, players buy V-bucks. So it may not always be clear what the “buy” buttons in gaming apps really mean.

“It’s easy to click them without knowing you’re actually spending money,” says Jill Murphy. She works at Common Sense Media. The organization teaches families about smart, safe technology use. 

Some mobile games add to the problem by being sneaky on purpose. In December 2022, the U.S. government announced that Fortnite had deceived players into making unwanted purchases. For instance, some players were charged while trying to wake the game from sleep mode. Epic Games, the company that makes Fortnite, agreed to pay $245 million. Players began receiving refunds last December. 

One problem? Gamers can get confused about the real cost of items in apps. Many games use virtual money. In Roblox, there’s Robux. In Fortnite, players buy V-bucks. So it may not be clear what the “buy” buttons in games really mean.

“It’s easy to click them without knowing you’re actually spending money,” says Jill Murphy. She works at Common Sense Media. The organization teaches families about safe technology use. 

Some mobile games are even sneaky on purpose. In December 2022, the U.S. government made an announcement. It said that Fortnite had deceived players into making unwanted purchases. For instance, some players were charged while trying to wake the game from sleep mode. The company that makes Fortnite agreed to pay $245 million. Players began receiving refunds last December.

App Smarts

So how can you make sure you don’t rack up huge charges in apps? Murphy suggests talking to your parents about setting limits on in-app purchases—or not allowing them at all. Parents can also turn on settings on a phone or tablet that will notify them whenever you try to make an in-app purchase (see “Don’t Get Tricked”). 

As for Joey, his parents sent complaints to the makers of Brawl Stars and Stumble Guys, as well as Apple. Eventually, the local news near their hometown of Yorktown Heights, New York, reported on their story. After several months, the family ended up getting their full $3,800 back. 

Joey still plays games on his iPad, but he stays away from the virtual shops. He says other kids should be careful about in-app purchases too. 

“Even if you think you’re just spending imaginary money, ask your parents,” he says. “It could be real money.”

How can you avoid huge charges in apps? Murphy suggests talking to your parents. They can set limits on in-app purchases—or not allow them at all. Parents can also turn on device settings that will notify them when you try to make an in-app purchase (see “Don’t Get Tricked”). 

As for Joey, his parents sent complaints to Apple and the makers of Brawl Stars and Stumble Guys. Later, the local news near their hometown in New York reported on their story. After a few months, the family was able to get their full $3,800 back. 

Joey still plays games on his iPad. But now, he stays away from the virtual shops. He says other kids should be careful about in-app purchases too. 

“Even if you think you’re just spending imaginary money, ask your parents,” he says. “It could be real money.”  

Don't Get Tricked

Use these tips to avoid spending real money in gaming apps. 

  • Find out what’s truly free. Before downloading an app, read the description. Plenty of games don’t offer in-app purchases, so you won’t have to worry about spending a cent. 
  • Change the settings. A parent or another trusted adult can set a password that only they know for spending real money in games. Or they can disable in-app purchases entirely. 
  • Watch out for dollar signs. In many games, seeing the $ symbol is a warning that you’re about to spend real cash. 

Use these tips to avoid spending real money in gaming apps. 

  • Find out what’s truly free. Before downloading an app, read the description. Plenty of games don’t offer in-app purchases, so you won’t have to worry about spending a cent. 
  • Change the settings. A parent or another trusted adult can set a password that only they know for spending real money in games. Or they can disable in-app purchases entirely. 
  • Watch out for dollar signs. In many games, seeing the $ symbol is a warning that you’re about to spend real cash. 

1. Summarize the main ideas of the section “Are They Really Free?”

2. Based on the article, what is one reason kids can end up paying big bucks for in-app purchases without realizing it?

3. How can changing your device settings help you avoid huge in-app charges?

1. Summarize the main ideas of the section “Are They Really Free?”

2. Based on the article, what is one reason kids can end up paying big bucks for in-app purchases without realizing it?

3. How can changing your device settings help you avoid huge in-app charges?

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